Co-prosperity with Society

Since its establishment, the Sapporo Group has been grateful for the support of the countries and regions in which we operate, and we have been committed to community-based initiatives through communication. We will continue to work together with our stakeholders to revitalize local communities and resolve issues through our business to create a sustainable society and a better future.

"Health" is an important element in the well-being of people and communities. In addition to delivering the health value of lemon and other botanical ingredients to our many customers, we are promoting initiatives to contribute to the health of local residents in our real estate business.

As a corporate group operating in the Alcoholic Beverages business, Sapporo Group is committed to solving alcohol-related problems as part of its social responsibility, and is working to raise awareness of responsible drinking and prevent inappropriate drinking.

The Sapporo Group has established a basic policy for its social contribution activities: We will contribute to the development of local communities, focusing on “environmental conservation” and “support for the next generation development” by utilizing the Group's businesses and contacts in the community. Since the founding, we have been grateful for the support of the countries and regions in which we operate and have made community-based social contributions through communication.
For the Sapporo Group to continue to grow, we believe it is important that the communities in which we do business are healthy and sustainable societies. We will create a better future by ensuring that our employees understand the strengths, sports, culture, and traditions of the communities in which they work, and as members of the local communities, continue to work collaboratively to develop the communities and solve problems, and actively participate in local volunteer activities.

Investment in Local Communities